Draft multi-angle social posts checked against brand guidelines

Step 1: Brief Cowork on the launch and brand rulesCopilot Cowork

Give Cowork the launch details — product, key message, target audience — and point it at your brand guidelines document as the standard every variant must pass.

Prompt idea:

Draft 5 social post variants announcing our new feature launch, each taking a different angle (customer benefit, behind-the-scenes, data-driven, customer quote, playful). Check each one against our brand guidelines doc and flag anything that violates tone, terminology or claims rules.

Step 2: Review the flagged violations firstCopilot Cowork

Open the pass/fail notes first and read the cited brand-guideline section for each failing variant.

Confirm the flag actually holds up against the real guideline text, then either rewrite the specific flagged phrase or drop that variant entirely rather than making a surface-level edit that leaves the underlying issue in place.

Step 3: Fact-check any specific claimsWord

For any post making a data claim or feature claim, verify it against the actual product documentation — a brand-guideline pass doesn't confirm factual accuracy.

Step 4: Get marketing sign-off before schedulingWord

Route the surviving variants to whoever owns brand approval for a final look, since an automated guideline check isn't a substitute for human sign-off on public-facing copy.

Check the work

• Confirm every flagged violation was real by checking it against the brand guidelines doc yourself.
• Verify any factual or product claim independently — brand compliance and factual accuracy are different checks.
• Check that no two variants say something contradictory about the same feature.

Source: A Guide to Cloud, "Microsoft Copilot Cowork — Complete Use-Cases Guide" — Marketing (2026)